Roku Q1 2026: Revenue +22% to $1.25B, Ad Revenue +27%, Stock Jumps 8%

Roku delivered a strong Q1 2026, reporting total revenue of $1.25 billion, a 22% increase year-over-year. Advertising revenue reached $613 million, up 27%, while subscription revenue grew 30%. The company raised its full-year 2026 profit guidance on the strength of the results, and ROKU stock climbed more than 8% in after-hours trading.

Why It Matters

Roku's accelerating ad revenue growth—outpacing subscription growth—signals that CTV advertising is recovering and consolidating on Roku's platform, positioning it as a key beneficiary of ongoing TV-to-streaming migration and relevant to any AI-native ad platform tracking the CTV opportunity.